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Fujifilm’s Instax Mini 11 has dominated the instant camera market since 2020. Now, the company is about to launch the next-generation instant camera, the Fujifilm Instax Mini 12, which features several improvements over its predecessor. The new device goes on sale on March 16.
The Instax Mini 12 retains much of the look and feel of the 11, but comes with key new features to help users take better print photos instantly. Most notable is parallax correction, which aligns the camera’s viewfinder with the lens, allowing users to more accurately compose shots. Many instant camera photographers have trouble matching what they see in the viewfinder to what the camera actually captures, resulting in poorly composed photos. Parallax correction helps combat that misalignment.
Another new feature on the Instax Mini 12 is automatic flash control, which means the camera can detect when more light is needed in a shot. Other enhancements include improvements to the lens structure and an easier way to access the camera’s popular close-up mode simply by rotating the lens. Like its predecessor, the Instax Mini 12 comes in a variety of colors, including Lilac Purple, Clay White, Pastel Blue, Blossom Pink, and Mint Green.
Fujifilm also announced the launch of the new INSTAX UP! application (iOS, Android), designed to allow Instax users to scan, store, organize and share their photos.
Source: Globe Newswire
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